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3D Group
Advanced Keys
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Progressive Innovation From 3D Group

For 3D Group this year has been one of growth and innovation with new products launched that have been well received by customers nationally and internationally.

From humble beginnings as a family run key cutting and shoe repair business, the Nottingham based company is now firmly established as a market leader with over 30 years locksmith trade experience.

After spotting a niche market in auto locksmithing, the business developed this arm of the business further to provide a replacement vehicle key service which then grew to a wholesale trade business. 3D Group has never looked back, moving from shop premises to purpose built offices and a warehouse as the reputation for quality and diversity grew.

Recognised both nationally and internationally as a customer oriented auto locksmith business, the product line and team has grown in line with product developments and market trends. More than 30 staff now work for the company which offers thousands of product lines including vehicle remotes, transponder chips, vehicle entry tools as well as key cutting and programming machinery.

progressive-innovation-3d-groupForward Thinking Expansion
Being at the forefront of industry innovation, 3D Group regularly evaluates the market and its changing needs to ensure that customers have only the best products at their disposal. This year saw the launch of the MB NEC Kit by Simon Touch, which is a revolutionary new programming software package that is acknowledged to be one of the most comprehensive Mercedes tools on the market. As exclusive UK distributors the company considers this great value for money with an unrivalled ability to programme Mercedes keys which can be a complicated process.

Another introduction by the company over the last 12 months has been the Customer Reward Scheme which has become very popular. After spending £100 or more, reward points are awarded to customers which they can then spend on any other items from the 3D Group range. There is no limit or expiry date, so customers can build up reward points which can then be redeemed at a time to suit themselves.

Tailored Approach
The company has built a reputation for excellence and is proud of the relationship it has established with customers over the years. The technical team has garnered more than 35 years combined Auto Locksmith experience between them which they are happy to share with customers. With an extensive range of tools and machinery, the company’s technicians have a broad understanding of real-time production requirements and fully grasp customers’ needs.

Which consequently saw the company launch GeeKey Advisor, where a fully qualified auto locksmith provides 3D Group customers with free, unbiased expertise on any Automotive Locksmith questions they may need answering. Whether it is queries regarding machinery and tools or how to resolve a specific lost key situation the GeeKey Advisors will respond via email, generally within 48 working hours.

Dean Sanderson, Director 3D Group commented, “The 3D Group as a company was founded on the best traditional business ethics and we still have the shoe repair shop and mobile auto locksmith service which covers Nottinghamshire.

Those initial principles have been nurtured as the company has grown and the group now supplies auto locksmiths globally with anything they could possibly want or need in the sector. Although we have grown, we place customer support as paramount believing that we work together with them and constantly evaluate the market, diversifying our range when necessary to reinforce and strengthen our customers’ businesses.”

The full range of products and services will be highlighted this year at the Lockex exhibition in Coventry on Stand 16 at the Ricoh Arena. For visitors there will be a number of selected items on display with up to 50% discount during the show. For more information on the full range of products please visit the website

Written by Helen Duval

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